Customer Problems: Find Your Starving Crowd
“I, myself, only want one advantage and, if you will give it to me, I will whip the pants off of all of you when it comes to selling burgers!” “What advantage do you want?” they ask. “The only...
View ArticleHow to Unlock Rock-Solid Positioning in Three Steps
After my talk at Traffic & Conversion, a guy approaches me. “I love your blog, Drew. It’s helped!” “Thanks! What’s the business?” “Well, we find drop-ship products to sell on Amazon.” “Yeah? What...
View ArticleSo Dead-Simple Even a Drop-Shipper Can Do It
How to approach marketing as a drop shipping retailer, including dealing with the essential issue of positioning in a crowded market. I’m drilling down on this idea of a lifestyle or cash-flow...
View ArticleBlack Friday Ecommerce: The Hype and the Reality
Black Friday e-commerce can really stress you out. I remember my first Black Friday as a retailer. It was 2003. The holidays kinda snuck up on us. We had no idea that we had to strategize this entire...
View ArticleThe Five Simple Steps to Lose Money Over the Holidays
How to not lose money because of Black Friday and Cyber Monday – understanding consumer behavior, measuring profits, and more. At the Nerd Marketing household here in NYC, our lease is up every...
View ArticlePodcast 36: So we just bought AutoAnything.com ….
In this episode, Drew talks about buying a company, and a few major lessons he learned from doing the deal. Subscribe: iTunes | Stitcher EXCLUSIVE RESOURCE: Prefer to read rather than listen? the text...
View ArticlePodcast 38: How you sell a business—“the Deal Process”
In this episode, Drew talks about the three highlights of how deals go down in the private equity process. Subscribe: iTunes | Stitcher EXCLUSIVE RESOURCE: Prefer to read rather than listen? the text...
View ArticlePodcast 37: Intro to Private Equity
In this episode, Drew talks about his own personal experiences in buying and selling companies, and gives a brief intro to private equity, which he’ll discuss in the next few episodes. Subscribe:...
View ArticlePodcast 39: The Six Things You Can Do Today to Maximize Your Valuation Tomorrow
In this episode, Drew talks about six things you can do to maximize your company’s valuations. Subscribe: iTunes | Stitcher EXCLUSIVE RESOURCE: Prefer to read rather than listen? the text transcribe...
View ArticlePodcast 40: My Private Equity Rolodex
In this episode, Drew shares his favorite resources and private equity investment contacts. Subscribe: iTunes | Stitcher EXCLUSIVE RESOURCE: Prefer to read rather than listen? the text transcribe from...
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